On-site SEO, also known as” SEO on page ”, brings together all the strategies and techniques used to optimize the content and structure of your website. Unlike off-page SEO, which focuses on external factors, on-page SEO focuses on internal optimization, such as HTML tags, content quality, and internal link structure.
On-page SEO is often underrated, but it is one of the most crucial elements for ranking on search engines. By properly optimizing the content, images, and technical elements of your site, you're sending clear signals to search engines about the relevance and value of your pages for users.